The story behind it
Built from the inside out.
"No other App company grew up on this water, sat in that wheelhouse, ran those trawls, and then went home and learned to code because the industry needed someone to."
Jonathon Nickerson is a 4th generation commercial fisherman from Cape Sable Island, Nova Scotia — LFA 34. He fishes alongside his father the same way his grandfather did, and his great-grandfather before that.
He's also a licensed electrician. He understands how systems work, how circuits fail, and how to solve problems that nobody else has bothered to solve properly.
When the federal government mandated digital catch reporting for every licensed lobster fisherman in Canada, the apps they handed fishermen were clunky, confusing, and built by people who had never set a trap in their life.
Jonathon studied DFO's published ELOG requirements in detail — then worked to simplify the experience to its most streamlined form.
He met with his local MP, Jessica Fancy, to advocate for fishermen navigating the transition. He reached out to Garmin to integrate Navionics sea floor mapping. He built LobsterLog not as a startup founder chasing a market — but as a fisherman who knew exactly what was missing.
A 65-year-old captain with 40 years on the water shouldn't have to fight with technology to do what the government now requires. LobsterLog makes sure he doesn't have to.